View On-Demand: The Importance of the Real-Time Customer Experience
View On-Demand: The Importance of the Real-Time Customer Experience
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More than 70% say the majority of their CX communication is personalized, but only 15% of consumers feel the same way. What explains such a dramatic gap? More importantly, what can brands do to close the gap – and make relevant, tailored customer journeys a reality?
By challenging what you think you know – and what thought leaders like to say – about customer data, this session will reveal the answers. It will specifically reveal what it takes to harness, analyze, and leverage real-time customer insights at key moments of truth. You will be able to better understand your customers, better anticipate their needs, and better deliver exceptional experiences in all channels. Join Jay Calavas, Chief Innovation Officer at Tealium, for his session on the importance of real-time customer experience.
